New website design for By The Fireside

Helping to Ignite their Online Presence with New Website

At Lundie Media, we’re proud to announce the launch of a sleek new website for By The Fireside, a trusted company that specialises in fitting wood burning stoves, fireplaces, and related services. The new website serves as a pivotal tool to help By The Fireside enhance their online presence, connect with more customers, and grow their business.

Project Overview

By The Fireside is a well-established provider of high-quality wood burning stoves and fireplaces, needed a modern, user-friendly platform to showcase their expertise and attract new customers. They were looking for a website that would not only highlight their wide range of services but also make it easy for them to update content, manage bookings, and improve their online visibility.

At Lundie Media, we were tasked with creating a website that was not only visually appealing but also functional and easy for the client to manage. After discussing their specific needs, we chose WordPress as the platform for its user-friendly interface, flexibility, and ability to grow with By The Fireside’s business.

Design & Development Process

The new website was designed with both the client’s needs and the end-user in mind. The sleek, modern design reflects the elegance of the wood burning stoves and fireplaces By The Fireside specialises in. Using the clients preferred colour palette and high-quality images of their products and installations, and clear, concise content to create a visually appealing and easy-to-navigate website.

Key features of the new site include:

A Responsive Design: The website is optimised for all devices, ensuring a seamless browsing experience whether customers are accessing it from desktop computers, tablets, or smartphones.
Service Listings: Visitors can easily browse through the range of services By The Fireside offers, complete with descriptions, specifications, and high-resolution images.
Easy-to-Update CMS: Built on WordPress, the website empowers By The Fireside’s team to make updates and changes to the content as needed without needing advanced technical skills.

SEO Strategy for Long-Term Growth

While the new website is an attractive and functional tool, we didn’t stop there. Understanding the importance of search engine visibility, we also implemented a tailored SEO strategy designed to boost By The Fireside’s rankings on Google and help them attract more business from people searching for wood burning stoves and fireplaces online.

Our SEO approach includes:

Keyword Optimisation: We researched and identified the most relevant and high-traffic keywords for By The Fireside’s business, ensuring these keywords are integrated into the website’s content, headings, and meta descriptions.
On-Page SEO: The website has been optimised for search engines, including proper header tags, alt text for images, and clean URL structures.
Local SEO: By focusing on local SEO tactics, we’re helping By The Fireside target customers within their service areas, ensuring they appear in local search results when potential clients search for wood stove and fireplace services.
Continuous Monitoring and Adjustments: We will monitor the site’s SEO performance, analyse analytics, and make ongoing adjustments to ensure the website continues to perform well in search results, driving targeted traffic and generating more leads.

The Results

The new website has already started to make an impact. By combining a fresh, user-friendly design with a solid SEO strategy, we’ve given By The Fireside the digital tools they need to succeed in a competitive online market.

The site not only offers an easy way for customers to browse services but is also poised to drive more organic traffic, helping By The Fireside attract new customers and grow their business.

Looking Ahead

This is just the beginning for By The Fireside. With the new website and ongoing SEO services, we are excited to see how their business will continue to grow and thrive online.

If you’re looking to enhance your online presence or need a fresh, professional website, don’t hesitate to contact Lundie Media. We specialise in creating beautiful websites that help businesses succeed.